“We know that what we’re doing is not all that’s required, but Ocean Sole is doing whatever we can do to serve the environment.”Joe Mwakiremba, International Sales Manager, Ocean Sole
Have you heard of Ocean Sole yet? Well hang onto your flip-flops because this company is doing amazing work.
Similar to Norwex Movement partner The Washed Ashore Project, Ocean Sole is focused on turning beach trash into attention-getting works of art—but with a small difference.
Kenya-based Ocean Sole collects only one kind of beach debris for its masterpieces: they harvest washed-up flip-flops—some 400,000 of them a year—to create elephants, giraffes, rhinos and other animals of the African savannah, as well as household items. The items they make are then sold to customers around the world.
Check out this video for a glimpse behind the scenes and to learn why flip-flops are the perfect material for this enterprising company that believes in “trade, not aid.”
This Company Turns Piles of Old Flip-Flops Into Art
Flip flops are ubiquitous, cheap and they’re washing up on beaches everywhere. For one Kenyan company, that spelled business opportunity.
Posted by AJ+ on Saturday, August 26, 2017
Oh wow, I would LOVE to buy something like this! How innovative! <3
How are these items recycled once the artwork is to be replaced?